Glorious Foods wanted an experiential stand to roll out across six events over the summer period, starting with the ‘Taste of Edinburgh’ Festival. Their aim was to engage with as many potential customers as possible at each one of the events, raise the profile of the brand and offer product sampling to their visitors.

The bespoke stand space allowed for food preparation in a fully functional kitchen that serviced the ‘front of house' staff who were poised next to their specially designed tasting pods ready to offer samples and engage with the public.